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Event Details
ASTD Mt. Diablo invites you to write your own ticket through creative business writing
How to Write a Bang-up Bio
So many professional profiles on LinkedIn or
Facebook are dry, boring, and laced with alphabet-soup credentials. What a
waste. The new social media offers an opportunity to set ourselves apart from
the pack instead of crawling into the same den with everyone else.
How to Write a Bang-up Bio
walks you through four steps that result in an attention-getting bio:
Brainstorm with Yourself; Show, Don’t Tell; Stick to Your Brand; and Edit for
Success. It also dispels four myths
about bios: Keep it Short; Write in Third Person; Avoid Personal Information;
Write in a Professional (a.k.a. stuffy) Style. You’ll leave with a good start
on a fresh, engaging bio.
And
you’ll be able to adapt everything you learn from this presentation to any and
all writing projects—from sales proposals and cover letters to blogs and
newsletters. Lynda will share ways to jump-start your writing, design and write
an exciting middle, and craft compelling calls-to-action.
Presenter:
Lynda McDaniel is the director of the Association
for Creative Business Writing and author of five books. Her latest book, Words at Work: Powerful business writing delivers increased
sales, improved results, and even a promotion or two, took top honors in National
Best Books 2009 Awards. Lynda brings more than 25 years of professional
writing experience to her seminars, presentations, coaching, and books. Her
clients include The Boeing Company, Key Bank, City of Seattle,
YMCA, T-Mobile, U.S.
Small Business Administration, University
of Washington, University of Puget Sound,
Cutter & Buck, First Choice Health, Kroll Security, and Seattle Chamber
of Commerce. Her long career as a journalist
includes feature articles for magazines and newspapers such as Southern
Living, Country Living, Yoga Journal, Law & Politics, Associations Now, American
Cinematographer, AmericanStyle,
guideposts.com, and washingtonpost.com. Learn more about Lynda at www.lyndamcdaniel.com.
To
register: Register online at mtdiabloastd.org, or contact our
Registrar and pay at the door: Haruka
Yamashita: haruka6521@gmail.com : (408) 219-8639
Walk-ins are welcome.
But pre-registration helps us order the right number of dinners.
Tues, April 20, 2009
5:30 PM Informal
networking/exchanges about professional opportunities officially begins
6:00 PM Dinner
6:30 PM Keynote Speaker
7:30 PM Adjourn
8:00 Board Meeting (Open to members and non-member guests)
Location:
Crow Canyon Country Club
711 Silver Lake Drive
Danville, California 94526
925-735-5700
Directions from 680:
- Take Crow Canyon Blvd East.
- Go left on El Capitan (Tahiti to the right).
- First right into Crow Canyon.
- Tell the guard you are attending a program for ASTD at the Club.
- Clubhouse and parking entrance to your left about 100 yards. Plenty of free parking.
When & Where
711 Silver Lake Drive
Danville,
94526
Tuesday, April 20, 2010 from 5:30 PM to 8:30 PM (PT)
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